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ZDirect, Inc. is the preeminent provider of electronic marketing and eCRM solutions
for the hospitality industry. ZDirect's product offering takes communication technology to a new level
of effectiveness by giving hoteliers a powerful suite of tools to impact
relationships with their previous guests and inquiry base. ZDirect empowers hotel operators to streamline
their entire electronic marketing and eCRM efforts.
See our product video.
With ZDirect's patented ZMail® and RezQueue® technology and expertise, hoteliers are able to centralize all their databases,
send "intelligent," targeted and highly personalized emails to their guests and subscriber list.
Then when they book, automatically sends
confirmations,
prearrival emails,
thank you emails,
customer satisfaction surveys
and much more to ultimately convert leads and previous guests into long term customers. The result is new revenue captured,
stronger customer loyalty, expanded customer base, and increased return on investment through the reduction of
traditional marketing costs via measurable electronic marketing.
Features and benefits of the ZDirect platform include:
- Centralized Marketing Data Warehouse
- Dynamic Content Engine
- "Intelligent" Pre & Post Stay Communication
- Property Specific Email Marketing
- Corporate Email Marketing
- Mobile eCRM and SMS Communication
- Social eCRM
- PMS, POS, and CRS Interfaces
- Customer Satisfaction System
- Electronic Concierge on Demand
- Reservationist/Front Desk Communication Portal
- Web Guest Acquisition Engine
- Golf Tee Sheet Integration
- Hospitality On Demand ROI Reporting
- Advanced Filtering and Segmentation
- Profile Consolidation Engine
Based in Miami, Florida, ZDirect is an Enterprise Email Service Provider (ESP) optimized for the hospitality industry and the ideal solution for companies that require cutting edge features, solid integration and professional services.
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